May 14, 2010, noon-1:30 p.m.
Moot Court Room
University of Maine School of Law, 246 Deering Avenue, Portland
Brown-bag style / beverages provided / no fee to attend
Registration required: patent@usm.maine.edu or 228-8430

Format:                       

• Introduction to trademark law and product branding
• Selected audience stories about brand integration, product placement and trademark clearance issues in audio-visual projects for TV, film and web
• Discussion by panel of trademark law experts regarding issues raised
• Kevin Haley, Esq. / Charles Bacall, Esq. / James Keenan, Esq.
• Full audience participation / discussion and conclusion

 

Who should attend:

• Film & video producers
• Marketing and advertising professionals
• Attorneys and law students
• Anyone interested in trademark law and business development